Powerful persuasion technique used by successful companies, individuals

“People don’t buy what you do; they buy why you do it,” Simon Sinek explains in his fascinating TED Talk:

If you’re marketing to get clients, you can use this to stand out from the crowd and attract clients who are a better match for you and your services.


Leave a Reply

Your email address will not be published. Required fields are marked *


This site uses Akismet to reduce spam. Learn how your comment data is processed.